Since 1891 SFERRA has evolved to become the most exclusive name in home textiles, crafting beautifully refined linens of uncompromising quality and detail. Committed to unsurpassed excellence, SFERRA Hospitality provides the ultimate in quality, selection and service. SFERRAs range of essential luxury products for bed, bath and table top can be found in the most prestigious properties worldwide.
SFERRA Company Profile
SFERRA Fine Linens set the standard in luxury for the bed, bath, and table. Since its inception in 1891, the company has evolved to become the most exclusive name in home textiles. With a steadfast commitment to unsurpassed quality, SFERRA continues to design for the times, creating a one-of-a-kind marriage of comfort and modern day elegance.
The secret of SFERRAs enduring reputation lies in its insistence on the finest materials. Everything begins with first-quality fibers. Using only the natural fibers of linen and long staple Egyptian cotton, Italian and Western European textile masters apply state-of-the art technology to spin, dye and finish each individual yarn to the precise specifications and stringent standards required to create fabrics of distinction.
SFERRA Fine Linens have enlivened society homes, graced the tables at White House state dinners, and been selected for use in the sleeping quarters at the Vatican. A company rich in history with roots in Italy, SFERRA appeals to consumers who aspire to all levels of luxury by offering premier linen collections with thread counts ranging from 200 to 1,020-each of which possess SFERRAs signature style and quality.
The SFERRA Story
SFERRA began as a purveyor of fine Italian lace in 1891. As the turn-of-the-century approached, the companys industrious founder, Gennaro Sferra, left Italy for the United States in hopes of attracting a market for his intricate Venetian lace cuffs and collars. He found his clientele in the well-heeled guests who frequented the grand seaside resorts that once dotted the East Coast from Maine to Palm Beach, and traveled regularly to sell his goods.
Recognizing the growing demand for delicate hand embroideries, Gennaro decided to take the next step in building his business. In 1905, he opened Factory 5007 San Severo, located in the shadow of the Rialto Bridge in Venice. Twice a year, Gennaro returned to his homeland by steamer to create a new collection of the most luxurious linens, handmade laces, and embroideries affluent America had ever seen.
A generation later, in the 1940s and 1950s, Gennaros two sons, Enrico and Albert, expanded their fathers collection to include the most luxurious European linens of the day-Irelands reknowned double damask, Frances refined Alençon Laces, and the beautiful embroideries from Belgium and Switzerland. For those in the know, SFERRA became a household name.
SFERRA changed hands in 1977. With keen business savvy, Paul Hooker and his partner, George Matouk, purchased the company from the Sferra family. Under Pauls passionate stewardship and with the aid of great advancements in design and production technologies, SFERRA has experienced explosive growth in recent decades as global markets have emerged, and secured its rightful position as a leader in the luxury linens industry.
SFERRA operates four business tiers: wholesale, retail, private label and licensing. More than 600 luxury specialty linen and home accent stores worldwide carry its premium Italian sheeting and top-of-bed lines. Within North America, SFERRA is proud to count Neiman Marcus, Saks Fifth Avenue, Horchow, Williams-Sonoma, and Federated Stores among its stable of discerning customers. The brands retail presence is further bolstered by its shop-in-shop boutique inside the legendary ABC Carpet & Home store in New York City. SFERRA fine linens are sold internationally in Canada, Europe, South America and Asia.
While the SFERRA name is synonymous with the great work of Italian textile masters, it also maintains a firm position in the global economy as a modern manufacturing entity with worldwide sourcing capabilities. As both a guardian of tradition and an industry trailblazer, SFERRA is poised to service an array of textile production needs, and shape the future of luxury linens.